TikTok is introducing a new feature that enables them to lessen the volume of AI-made content appearing in their streams. This initiative comes as the service revealed that it now features over 1 billion AI-generated clips.
Trial and Implementation
The update is in a pilot phase over the next few weeks before a widespread release. This shift aligns with a surge in AI-generated material, spurred by recent video-generation tools.
AI Proliferation Online
Studies have shown that nearly a tenth of the quickest rising content creators on a competing service exclusively feature AI-generated videos. A significant portion of this material is classified as low-quality AI content, a term for inferior, bulk-generated content that is often nonsensical or surreal.
Based on user feedback that many people appreciate content made with AI tools, including AI artwork to educational videos, and we want to offer the community the power to see more or less of that, depending on their own choices,” commented a platform representative.
Scale of AI Content
TikTok disclosed that there are presently over a billion videos on its network identified as artificially created. In total, over 100 mn pieces of content are uploaded to the service every day, making AI-generated material a limited portion of its total content library.
User Control Features
Users will be in a position to reduce or increase the volume of AI content they watch by accessing the topic control feature in the application and selecting “AI-generated content”. Additional categories that can already be modified under the tool encompass politics, fashion, aesthetics, and choreography.
Platform Guidelines
Its guidelines mandate creators to identify convincing artificially created content, and it forbids dangerous fake videos of public figures or crisis events. Any authentic-looking AI video that is not labeled can be removed under its community policies.
Furthermore, the platform will henceforth attach an artificially created tag to content made using its own AI tools, or identified by an cross-platform project for identifying content made by AI. This step is designed to stop users from attempting to evade the disclosure requirement.
AI Literacy Programs
The platform is additionally establishing a two million dollar educational fund for specialists and institutions to produce educational content about responsible artificial intelligence. This project will assist charitable organizations specializing in teaching coding and technology.
Platform Protection
The platform has supported its moderation strategy, during discussion over plans to lay off numerous content moderators in the UK. It is set to reduce hundreds of positions in its user protection team in London, with trade unions and digital protection specialists voicing alarm that humans are being replaced by AI moderation.
A trust and safety lead explained that staff-based oversight would still have a role, but automated tools can protect employees by filtering out the most harmful content prior to it is viewed by humans. TikTok stated a significant reduction in disturbing and violent content seen by safety staff over the previous year due to the use of its machine learning processes.
It is vital to balance humans and technology to maintain a secure environment,” the executive stated. “We’ll have staff as integral to the approach, but we also think it’s very important to minimize viewing of unsafe media as swiftly, which is why a extensive automated help is really helping us operate efficiently.”
